Mike Rich, Group SVP Ad-Sales and Brand Partnerships, UK & Ireland and International
1 January 2019 - Last updated 16 August 2024
Mike Rich is the Group SVP Ad-Sales and Brand Partnerships, UK & Ireland and International at Warner Bros. Discovery and responsible for leading a 200 strong team, delivering communication solutions for WBD's brand clients across all sectors, including sport, across the globe.
Prior to WBD, Mike was EVP of Sales & Content Partnerships for Fox Networks Asia & Middle East, plus he held senior positions spanning 17 years at two of the largest global media agency groups, GroupM & Publicis.
Latest news
LOLA CARS AND WARNER BROS. DISCOVERY ANNOUNCE ELECTRIFYING MULTI-YEAR PARTNERSHIP WITH SUPERMAN LIVERY FOR BERLIN E-PRIX
• The motorsport technology and engineering leader, and global media and entertainment company will produce bespoke content • Agreement will also incorporate collaboration on sponsorship agreements and activation• Partnership begins with a Superman-themed livery and driver suits for Rounds 13 and 14 of the ABB FIA Formula E World Championship this weekend in Berlin, coinciding with the release of DC Studios’ ‘Superman’
RACE BIKES: NEW WARNER BROS. DISCOVERY SERIES SHOWCASES THE FASTEST, MOST ICONIC MOUNTAIN BIKES
Race Bikes is a brand-new show that will take cycling aficionados deeper into the world of Mountain Bike racing through its fastest and most iconic machines.
SUPERTRI AGREES GLOBAL BROADCAST DEAL WITH WARNER BROS DISCOVERY AND AIRS ON HBO MAX FOR FIRST TIME
Supertri and Warner Bros. Discovery (WBD) have agreed a partnership that will deliver live coverage of all Supertri League events in 2025 to a huge international audience, including for the first time in the USA via Max/HBO Max.
EXTREME H LANDS NEW BROADCAST PARTNERSHIP WITH WARNER BROS. DISCOVERY
Extreme H is pleased to confirm it has signed a new multi-year agreement with Warner Bros. Discovery (WBD) that will offer millions of motorsport fans the best live and on-demand race coverage across Europe.
WARNER BROS. DISCOVERY GEARS UP TO PRESENT EVERY STAGE OF THE TOUR DE FRANCE LIVE
WBD will scale next-level coverage of the Tour de France and Tour de France Femmes avec Zwift to millions of fans across Europe and Asia in 20 languages Max, HBO Max and discovery+ will offer new quad screen experience to showcase the race like never before with wall-to-wall action on Eurosport and TNT Sports Legendary French rider Romain Bardet joins WBD’s on-site expert presentation team alongside other stars of the sport including Alberto Contador and Jens Voigt
LIVE MULTI-MARKET WIMBLEDON COVERAGE SET TO BE SERVED UP BY WARNER BROS. DISCOVERY
Coverage of every match on every court at Wimbledon available for millions of fans across 11 markets in Europe on Eurosport, Max and HBO Max TNT Sports and discovery+ will show the singles finals live in the UK and Ireland alongside a daily highlights programme Carlos Alcaraz returns to defend his crown following epic Roland-Garros and Barbora Krejčíková aims to be the first women’s player in ten years to retain the title
OLYMPIC DAY 2025: "LET'S MOVE? TOGETHER FOR MORE MOTIVATION, COMMUNITY AND JOY
The International Olympic Committee (IOC), in collaboration with the World Health Organization (WHO), is launching the next iteration of its ongoing initiative aimed at inspiring and supporting people to move more. “Let’s Move?” shines a light on the benefits of playing sport and working out together, celebrating all the inspiration, connection and enjoyment this brings, and is the theme of this year’s Olympic Day (23 June).
WARNER BROS. DISCOVERY SECURES EXCLUSIVE RIGHTS IN EUROPE FOR LEGENDS TEAM CUP
Exciting new team tennis tournament in 2025 featuring legends of the game including Grand Slam champion Dominic Thiem will be shown live on WBD platforms in Europe Fans across Europe can stream every round on HBO Max and discovery+ with a highlights programme shown on Eurosport in Europe and TNT Sports in the UK Competition begins on 14 August
RECORD-BREAKING ROLAND-GARROS REACHES MILLIONS OF FANS ACROSS EUROPE ON WARNER BROS. DISCOVERY’S PLATFORMS
Largest ever streaming audience secured for Roland-Garros with Max, HBO Max and discovery+ increasing viewers by nearly a third year-on-year across Europe Record broadcast audiences for the men’s singles final secured in Spain, Italy and the UK as Carlos Alcaraz overcomes Jannik Sinner in an all-time classic First tournament on TNT Sports in the UK and Ireland drives +20% uplift in final viewership Eurosport and TNT Sports platforms generate 883 million additional video views in Europe
GALLAGHER PREMIERSHIP RUGBY FINAL TO SIGN-OFF A RECORD-BREAKING SEASON FOR TNT SPORTS
The curtain comes down on a memorable rugby season this weekend and TNT Sports has continued to engage record numbers of fans through its coverage of Gallagher Premiership Rugby over the past nine months.
WARNER BROS. DISCOVERY AND THE FRENCH TENNIS FEDERATION EXTEND THEIR AGREEMENT TO BROADCAST ROLAND-GARROS IN EUROPE UNTIL 2030*
Warner Bros. Discovery (WBD) and the French Tennis Federation (FFT) have extended their agreement that will see Roland-Garros continue to be broadcast on its channels and platforms on a pan-European basis* (excluding France) until at least 2030.
EE DISABILITY FA CUP 2025 RETURNS TO ST GEORGE’S PARK THIS SUMMER
The EE Disability FA Cup will return this summer for its ninth edition, with six finals taking place over 28 and 29 June 2025 at St. George’s Park.
WARNER BROS. DISCOVERY SPORTS ANNOUNCES GOPRO AS OFFICIAL WEARABLE CAMERA SUPPLIER OF THE WHOOP UCI MOUNTAIN BIKE WORLD SERIES
Helmet-Mounted GoPro Cameras will showcase WHOOP UCI Mountain Bike World Series action from the rider’s perspective
TNT SPORTS AND EUROSPORT’S GLOBAL PRODUCTION TO DELIVER MOST COMPREHENSIVE COVERAGE OF ROLAND-GARROS EVER
Warner Bros. Discovery’s (WBD) cross platform approach brings coverage of more than 900 matches to TNT Sports and Eurosport across Europe and USA with streaming of every player, every game and every court available on Max and discovery+ World No.1s with points to prove as Jannik Sinner returns to action and Aryna Sabalenka seeks her first Women’s Singles title from four-time defending champion Iga Swiatek Live action from the main draw gets underway from 10:00 BST on Sunday 25 May
WARNER BROS. DISCOVERY ANNOUNCED AS OFFICIAL PARTNER OF EUROGAMES 2025
Warner Bros. Discovery has been announced as an official partner of EuroGames 2025 – Europe’s largest inclusive multisport event which promote diversity, remove barriers and create a space for representation from all backgrounds in sports.
