One of the most unpredictable Grand Slams of the Open Era, combined with compelling, world-class storytelling, helped Warner Bros. Discovery (WBD) deliver record audience performances on its platforms across Europe (excluding France). 

With nearly 900 matches available live and on demand, HBO Max offered fans unparalleled access to the tournament across Europe (excluding France). Powered by innovative features including Multi-View, Key Moments and Player Alerts, HBO Max delivered its most immersive tennis viewing experience to date. These enhancements drove deeper audience engagement, resulting in longer time spent on the platform throughout the tournament. 

Across the streaming service, unique viewing subscribers increased by +5% year-on-year, while fans consumed more tennis content than ever before. Video views rose by +34% and total hours watched grew by +20% during the tournament. 

Streaming performance was particularly strong in key markets. Italy recorded triple-digit growth in tournament viewers on HBO Max while Poland grew its streaming audience by +81% year-on-year. 

RISING LINEAR VIEWERSHIP SEES EUROSPORT GERMANY REPORT ITS BIGGEST EVER ROLAND-GARROS 

WBD’s linear coverage delivered a series of notable milestones and audience growth in multiple markets. In Germany, Alexander Zverev’s first Grand Slam triumph on Sunday resulted in the best day in Eurosport’s history, surpassing Jan Ulrich’s success at the 1997 Tour de France. More than two million viewers saw Zverev become the first German men’s Grand Slam winner since Boris Becker 30 years ago as the 2026 men’s singles final achieved a peak audience of 2.9 million viewers on Eurosport. Overall, this made Roland-Garros the most watched tournament ever for Eurosport Germany, increasing viewership by +49% compared to 2025.   

In Poland, the women’s final peaked at 3.5 million viewers across WBD’s channels Eurosport and TVN, securing an almost 44% combined audience share. This made it the country’s biggest Roland-Garros final audience ever, helping to drive record tournament reach overall. Inspired by the fairytale run of qualifier Maja Chwalińska to the women’s singles final, the match delivered Eurosport Poland’s most watched tennis match ever, gaining +28% more viewers than when Iga Świątek beat Jasmine Paolini to claim her fourth title in 2024.   

In Italy, Flavio Cobolli’s run to his first Grand Slam final helped Nove, WBD’s free-to-air channel, secure one of its top five biggest sports broadcasts ever with the full final coverage peaking at 3.4 million viewers, delivering a 28% audience share, and the main broadcast ranking as the channel’s best programme of 2026 to date.   

On WBD’s web, app and social platforms across Europe (Eurosport and TNT Sports), millions of tennis fans enjoyed free video and editorial content throughout Roland-Garros with +6% more unique users attracted compared to 2025 with video views rising by +28%. Across its social media platforms, WBD garnered more than one billion video views.

Roland-Garros 2026 was WBD’s 38th consecutive tournament shown in Europe after Eurosport first broadcast the world’s greatest clay court event in 1989. This year was also the second WBD had offered fans in the US access to every match in addition to bringing coverage to TNT Sports in the UK and Ireland for the second year after it integrated Eurosport’s live and non-live content in the UK and Ireland in early 2025. 

WBD’s live tennis offer continues with coverage of The Championships, Wimbledon in 12 markets across Europe including every match live on HBO Max in Belgium, Bulgaria, Czechia, Finland, Hungary, Iceland, The Netherlands, Norway, Romania, Slovakia and Sweden. TNT Sports in the UK and Ireland will provide viewers with daily highlights and show the singles finals live.