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SUPERCHARGED AUSTRALIAN OPEN STREAMING EXPERIENCE COMES TO MAX AND DISCOVERY+ FOR VIEWERS IN EUROPE

7 January 2025

  • Warner Bros. Discovery (WBD) Sports Europe to serve up exclusive Australian Open coverage to millions of fans across its channels and platforms in Europe  
  • Tournament comes to Max* for the first time with every match streaming live alongside enhanced in-app product features 
  • Legendary presentation line-up includes debutant Jim Courier plus returning stars Wilander, McEnroe, Henin, Becker, Corretja, Schett, Henman and Robson 

The stage is set for the start of the Grand Slam tennis season as Warner Bros. Discovery (WBD) steps up to screen live and exclusive coverage of every match from every court at the Australian Open on its streaming platforms Max and discovery+*. 

 

For the first time for its tennis coverage, popular streaming product innovations will be available to web and app subscribers. These include the popular timeline markers feature, which enables fans to easily navigate back to key moments such as key points, expert analysis and interviews so they never miss a moment of the action. 

In addition to 250 hours of premium live television coverage on Eurosport, produced in 20 languages for 50 markets across Europe, WBD will also harness its free-to-air channels to scale live action from selected matches, including the singles finals, to even more fans in Germany (Eurosport 1), Denmark (Kanal 5), Sweden (Kanal 9), Finland (TV5) and Norway (Rex)**. 

 

Eurosport has assembled a cast of tennis experts who will be on-site to bring viewers closer to the major stories and players competing. Star names include double Australian Open (AO) singles champion Jim Courier who will feature as part of Eurosport’s international coverage for the first time. He joins seven-time Grand Slam singles champion John McEnroe, AO mixed doubles finalist Barbara Schett and Olympic silver medallist Laura Robson as Eurosport’s eyes and ears at Melbourne Park.

 

Following all the action from the dynamic mixed reality Curve studio in London, three-time AO singles champion Mats Wilander joins Olympic silver medallist Tim Henman and presenter Rachel Stringer for daily pre and post-match shows. They will harness ground-breaking studio analysis tools and new innovations such as Bolt6 in-play game data to treat fans to an even more immersive viewing experience. 

 

Completing the line-up is two-time AO winner Boris Becker who will offer analysis and punditry for German and international viewers; the 2004 AO singles champion Justine Henin appears for French and international fans; Olympic bronze medallist Alex Corretja presents for Spanish and international audiences; with Carla Suarez Navarro and Nicolas Almagro appearing in Spain; Roberta Vinci in Italy; and Barbara Rittner and Andrea Petkovic in Germany.  

 

Scott Young, Group SVP Content, Production and Business Operations at WBD Sports Europe, said: “The Australian Open is the event that kickstarts our year of live sport and the 2025 tournament is shaping up to be a mouthwatering feast of tennis. We will transport the unique fast-paced play and electric atmospheres from Melbourne Park to viewers all across Europe by telling the stories of this epic event and its athletes. Our immersive studio innovations coupled with the expert viewpoints of the sport’s greatest stars - including Jim Courier who we welcome to Eurosport for the first time – will deliver the best possible viewing experience.  

 

We’re also incredibly excited to showcase every match on Max for the first time in 25 markets. As we continue the acceleration of our global streaming strategy to expand Max into new markets, including the UK, Italy and Germany next year, our customers will benefit from a further enhanced live sport offer alongside the very best entertainment content – a powerful proposition we know will drive even greater scalability, engagement and enjoyment.” 

  

Enhancing Eurosport’s expansive live coverage of every court, new and exclusive original documentaries have also launched on Max and discovery+ including Rafael Nadal: King of Paris, which tells the story of his unmatched 14 Roland-Garros titles, and John McEnroe: The Racket, which reexamines his controversial default at the 1990 Australian Open where he became the first player to be ejected from the tournament in more than 30 years.  

 

On-demand streaming of Forza Sinner and the Rise of Italian Tennis, the documentary charting Jannik Sinner’s maiden Grand Slam win at the 2024 Australian Open is also available alongside an official Australian Open preview and 2024 tournament highlights as part of the road to Melbourne.    

 

Additionally, Eurosport’s suite of digital platforms, including its 12 local language Eurosport.com sites and its social media platforms, will carry complementary highlights content and offer the very best short video content across the tournament for all to enjoy. 

 

The 2025 Australian Open sparks an intriguing new Grand Slam season with young stars Jannik Sinner and Carlos Alcaraz looking to extend their majors records after sharing two Slams apiece last year. Ten-time AO champion Novak Djokovic also returns to Melbourne in his quest for a record-breaking 25th Grand Slam title with long-time rival Andy Murray joining him in his first coaching role. In the women’s draw, Iga Swiatek will be battling to reclaim her world number one status from Aryna Sabalenka who begins her title defence at the AO as the top seed. 

 

In 2024, viewers in Europe showed an insatiable appetite for tennis as Eurosport achieved its biggest ever Australian Open audience in its 35-year history. This followed Italy’s Jannik Sinner winning his maiden Grand Slam title as WBD’s streaming coverage of the tournament grew in every market in Europe alongside television audiences rising by a quarter compared to the previous tournament.  

 

Live sports such as tennis is central to WBD’s content offer as it accelerates its global streaming strategy by rolling out Max in new markets, including the UK, Italy and Germany in 2026. Customer acquisition and engagement has been boosted significantly by the integration of live sports alongside the broadest range of entertainment on Max.  

 

Eurosport’s coverage of the 2025 Australian Open on Max and discovery+ is underway with the qualifiers taking place ahead of the main singles draw starting live on Eurosport 1 from 01:30 CET on Sunday 12 January. 

 

WBD and Eurosport hold the exclusive rights to broadcast every match from the Australian Open in Europe.

*Max is available in France, Poland, the Nordics, Iberia, Central and Eastern Europe. In Belgium and the Netherlands, Warner Bros. Discovery’s enhanced streaming service is branded HBO Max. discovery+ is the streaming service in Austria, Germany, Italy, the United Kingdom and Ireland. 

**Kanal 5 will show live matches involving Danish players from round one; Rex will feature live matches involving Norway’s Casper Ruud; Kanal 9 and TV5 with show the singles finals live in Sweden and Finland respectively. DMAX will offer highlights of the finals in the UK.  

Contacts

WBD Sports (Europe)

Contact us here.


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