WARNER BROS. DISCOVERY EXTENDS EXCLUSIVE WIMBLEDON RIGHTS IN 11 MARKETS IN EUROPE FOR EUROSPORT AND MAX
- The Championships, Wimbledon will continue to be shown on Warner Bros. Discovery’s (WBD) channels and platforms through new long-term rights extension with The All England Lawn Tennis Club.
- The deal was facilitated by IMG, The All England Lawn Tennis Club’s exclusive media rights representative
- Eurosport and Max will be the exclusive home of Wimbledon in 11 markets in Europe with every singles and doubles match, including qualifying, shown live and on-demand
- New broadcast partnership also includes live television coverage of the singles finals on Eurosport for viewers in the UK as well as a daily highlights package
The world’s most prestigious grass court tennis event will remain on Warner Bros. Discovery’s (WBD) channels and platforms in 11 markets in Europe through a new long-term rights agreement with The All England Lawn Tennis Club.
The broadcast partnership means The Championships, Wimbledon will continue to be shown on Eurosport in Belgium, Bulgaria, Czech Republic, Finland, Hungary, Iceland, Netherlands, Norway, Romania, Slovakia and Sweden with streaming of every match on Max*, WBD’s new enhanced streaming service, in selected markets. This extends Eurosport’s exclusive rights in these territories beyond a decade after it first produced multi-market coverage of Wimbledon from 2016**.
The new deal now guarantees that Eurosport will be the exclusive home of every Grand Slam tournament in these territories and together with Max will be the only place to watch every match from every court from the Australian Open, Roland-Garros, Wimbledon and the US Open as well as every point from the Olympic Games Paris 2024.
In addition, the partnership provides fans in the UK with live television coverage of the Wimbledon gentlemen’s and ladies’ singles finals on Eurosport as well as a 90-minute daily highlights package set to serve up the best content for tennis fans.
Trojan Paillot, SVP Sports Rights Acquisitions and Syndications at Warner Bros. Discovery Sports Europe, said: “Our live tennis portfolio encompasses the biggest events in the sport and we have an established reputation for continuing to scale ground-breaking Grand Slam coverage to ever-increasing audiences across Europe. We’re pleased to extend our highly successful partnership with the All England Club beyond a decade which enables us to continue investing in our broadcast production to constantly innovate and find new and even more immersive ways to engage tennis fans with our live coverage and content offer.
“After already engaging record audiences for our exclusive Australian Open coverage this year, an incredible summer of tennis is now underway as we continue to connect fans with every player from every match at Roland-Garros, and with Wimbledon, the US Open and the Olympic Games still to come as part of a monumental year for the sport.”
WBD’s coverage of The Championships, Wimbledon begins with the qualifying rounds from Monday 24 June for Eurosport viewers in Belgium, Bulgaria, Czech Republic, Finland, Hungary, Iceland, Netherlands, Norway, Romania, Slovakia and Sweden with streaming on Max in selected markets. The only grass court Grand Slam tournament forms part of WBD’s spectacular Summer of Sport which includes 5,000 live hours of content from a huge variety of sports including every minute of the Olympic Games Paris 2024.
*From May 21, Max will become available across the Nordics, Iberia, and Central and Eastern Europe. From 11 June Max will launch in France and Poland with HBO Max launching in Belgium and the Netherlands. Max will not be available in Iceland.
**Eurosport first showed Wimbledon in Belgium in 2015.
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