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EX-PRO ANDRE GREIPEL CONFIRMED AS LATEST TALENT FOR GLOBAL BIKE FESTIVAL PRESENTED BY ZWIFT

28 March 2022 - Last updated 19 April 2022

EX-PRO ANDRE GREIPEL CONFIRMED AS LATEST TALENT FOR GLOBAL BIKE FESTIVAL PRESENTED BY ZWIFT

Legendary Grand Tour sprinter and Zwift ambassador to join rides at the event and in the virtual world, giving fans and festival goers the chance to rub elbows with a superstar

Tuesday 29 March, Bath UK: Cycling fans attending the Global Bike Festival presented by Zwift will have the chance to ride with Grand Tour ex-professional Andre Greipel, as the prolific German sprinter’s attendance is confirmed by Zwift for this year’s inaugural event in June.

Greipel, who announced his retirement from racing last year whilst competing for UCI WorldTeam Israel Start Up Nation, will join lucky festival goers on rides at the event in Austria. With Zwift enabling fans to ride together before meeting in person at the event, the 22-Grand Tour stage winner will also join the first in a series of virtual events on the platform in the lead up to the festival. 

Additionally, everyone who takes part in a Global Bike Festival presented by Zwift virtual ride will be entered into a prize draw to win a VIP festival package worth more than £700. The prize will include Global Bike Festival weekend tickets, four nights bed and breakfast accommodation, airport transfers and VIP access to the event wrap party.

Zwift will also be integrated into the live experience at the event with a ‘GCN vs The Rest of the World’ race, where Greipel and GCN’s presenters will attempt to hold off a chasing peloton of Zwifters from around the world. A separate live event will pit road riders head-to-head with mountain bikers in a Zwift race, with teams made up of plucky festival attendees plus GCN and GMBN presenters.

Hosted by the world’s biggest cycling content channels GCN, GMBN and EMBN, Global Bike Festival presented by Zwift will take place on June 16-19 2022 in the skiing and cycling resort town of Saalbach-Hinterglemm. Cyclists will combine epic riding across road, MTB and gravel with a packed schedule of special guests, live DJs, tech talks, film screenings, and training tips suitable for all abilities. With challenges and competitive features including Zwift race nights, a timed hill climb and an underground crit race circuit, even the most experienced of riders are guaranteed to see their skills tested. 

Andre Greipel, multiple Grand Tour stage winner and Zwift ambassador, said: “As soon as I heard about the Global Bike Festival I knew I wanted to be involved. The concept of bringing cycling fans of all disciplines together to celebrate the sport is awesome. I’m looking forward to leading the group rides on Zwift in the lead up to the event and of course getting out on the Saalbach roads with everyone at the festival in June.” 

James Pope, Events Director, Play Sports Network said: “We are delighted that Andre will be joining Global Bike Festival both virtually for our Zwift launch ride with GCN and in person in Saalbach. The series of Zwift rides will provide a great opportunity for fans to meet each other and prepare for the riding in the Austrian Alps. With the help of Zwift we will also be able to continue the racing into the afternoon with special events in the Festival village and race nights to get the party started in the evening.”

The Global Bike Festival Zwift ride series will begin on Wednesday 6th April at 18:00 with the opportunity to ride with Andre and GCN presenter, Ollie Bridgewood. The series continues weekly - see the full schedule and register to take part here.

Contacts

Dan Stead

Communications Manager

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